The water in the US is not as clean as we think. In addition to chlorine, our water supply contains heavy metals (e.g., magnesium, calcium, copper, lead, arsenic) and other contaminants that are a result of human-led processes — such as pesticides that enter the water supply through farmland, chemical waste from factories, city sewage, or rusty old pipes. We created The Lucinn Pro Water Report to help educate people about the chemicals found in their shower water.

With our skin being our body's largest organ, when we shower, we absorb water like a sponge. So showering in unclean water has major implications for your beauty routine, including premature aging, dry skin, acne, dandruff, psoriasis, damaged hair, just to name a few. Showering in clean water is the essential step in our daily routine for better skin, hair & wellbeing.

Hard water is water that contains a high quantity of dissolved minerals (like calcium and magnesium). Where soft water has been treated, so that the only ion remaining is sodium. When rainwater falls, it is naturally soft. However, as water makes its way through the ground and into our waterways, it picks up minerals like chalk, lime, calcium and magnesium and becomes hard water.

Every skin type can benefit from using Lucinn Pro, but Lucinn Pro may be especially helpful for individuals experiencing premature aging, dry skin, acne, dandruff, psoriasis, or damaged hair.

Similar to a Brita, our Lucinn Pro Filter uses the pressure of your water to push water through our attachable water filter. The Lucinn Pro Filter contains KDF-55 and Calcium Sulfate designed for removing chlorine and heavy metals.

Lucinn Pro was designed and built to maximize the pressure coming from your pipes and will not reduce your existing pressure.

Yes! Lucinn Pro uses best-in-class filter technology and is NSF Certified. The filter lasts 3 months at a higher effective rate you can trust.

Yes! Our showerhead comes with one filter, good for three months of clean water. Sign up for our filter subscription to keep your shower contaminant free.

We've conducted third-party tests to confirm that The Filtered Showerhead removes chlorine at over 99% for the lifespan of the filter.

Install? Easy-peasy.

FIRST STEP Take off your old shower head with the included wrench.

SECOND STEP Lucinn Pro comes preloaded with a filter so no need to install one.

No plumber necessary! Just follow the simple installation guide and you’ll be able to install your Lucinn Pro shower head in no time.

Yes! The standard thread size for modern-day shower heads in the United States is 1/2-inch.

It sure is, which is why making sure it’s absorbing clean, chemical free water is vital to your health and wellbeing.

Most dermatologists recommend keeping the temperature at an average of 98°F to 101°F.

While our first launch is designed to transform your shower head, we plan on tackling every faucet eventually.

Every drop counts, so keep showers quick and be mindful of water usage.

The most pristine water can be found in places such as Crater Lake in Oregon, Lake Baikal in Siberia, and Lake Vostok in Antarctica.